May 24, 2013

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Richie Campbell - That's How We Roll

This is the first U.S. single from the Portuguese singer. The song is in a characteristic Reggae style, recalling the amazing works of Bob Marley. Having recorded a number of other songs already, this is the perfect song to help the singer make a successful crossover into the U.S. Only a handful of contemporary Reggae-influenced hits of have been able to do that, most notably Inner Circle and UB40. The song's summery, laidback feel is just so great. Richie has an incredible voice on this. This song is sure to be a hit with the right promotional push.

-Buy the song on iTunes here
-Watch the music video here (YouTube)

Grade: A

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